TagZ Foods

Popped potato chips, dips and centre-filled cookies.

Since 2019

TagZ Foods is an Indian food brand founded in 2019 by Anish Basu Roy and Sagar Bhalotia. It makes popped potato chips, dips and centre-filled cookies.

The TagZ Foods story

TagZ Foods is a Bengaluru snack company founded in 2019 by Anish Basu Roy and Sagar Bhalotia. Its main product is popped potato chips, made by applying high temperature and pressure to potatoes instead of frying, and the company says this cuts fat by about half.

The chips launched in two lines, one with Indian flavours such as Masala, Cream Onion and Salt, and one with bar-snack flavours such as Beer n Barbeque and Thai Vodka Tom Yum. The company has since added dips, chocolates and centre-filled cookies.

By 2023 TagZ reported a network of 5,000 retail stores and listings on more than 30 online platforms including Swiggy Instamart, Zepto and Blinkit, serving 22 cities. It also said its products were available in Kuwait, Dubai, the Maldives and Australia.

Founded: 2019
Founders: Anish Basu Roy, Sagar Bhalotia
Makes: Snacks

Where to buy

Not listed on a brand site we could verify.

Notable

Deal on Shark Tank India season 1 (Namita Thapar and Ashneer Grover)
Reported acquisition by Reliance Consumer Products for ₹28 crore

Along the way

2019Founded
2020Raised $1.2 million in seed funding from angel investors
2023Raised $2 million in a Pre-Series A round led by 9 Unicorns

Not sold by Conyso Mart yet

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Sources (3), last checked 2026-10-15

TagZ Foods: quick answers

What does TagZ Foods make?

Popped potato chips, dips and centre-filled cookies.

Who founded TagZ Foods?

TagZ Foods was founded by Anish Basu Roy and Sagar Bhalotia.

When was TagZ Foods founded?

TagZ Foods was founded in 2019.

Can I buy TagZ Foods in Paonta Sahib?

Not from Conyso Mart yet. Ask us on WhatsApp and we will try to bring it to Paonta Sahib.

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